Winning the uncommitted customer

More visits, fewer cross-shopping customers. Build habits that last, with the help of the latest data in consumer behavior:

  • Learn about the 80% of retail customers who are uncommitted. 
  • See why two in five customers churn after visiting in a given month.
  • Dig into how one more visit from uncommitted customers could boost revenue by 84% or more.

Get your copy of the report

Complete the form to access Upside’s exclusive insights.

Winning the uncommitted customer

More visits, fewer cross-shopping customers. Build habits that last, with the help of the latest data in consumer behavior:

  • Learn about the 80% of retail customers who are uncommitted. 
  • See why two in five customers churn after visiting in a given month.
  • Dig into how one more visit from uncommitted customers could boost revenue by 84% or more.

Download report
Winning the uncommitted customer
Winning the uncommitted customer

Building habits that last

Winning uncommitted customers is not a nice-to-have — it’s critical for your business.

Uncommitted customers are everywhere

Uncommitted customers have always been around, but our research shows that around 80% of today’s customers are uncommitted.

The potential of just one more visit

If retailers earned one additional visit per month from their uncommitted customers, it could represent a revenue bump of 84% or more.

The month-one retention cliff

The chart to the right shows what happens to retention if customers don’t receive incentives. Without loyalty or a cash-back offer, 41% of your customers in a given month won’t return in the next year.

Intervene to overcome retention hurdles

When we layer in customers who do receive incentives, you can see the impact. Loyalty & Upside each improve customer retention — but together, they are even more effective.

Building habits that last

Winning uncommitted customers is not a nice-to-have — it’s critical for your business.

Uncommitted customers are everywhere

Uncommitted customers have always been around, but our research shows that around 80% of today’s customers are uncommitted.

The potential of just one more visit

If retailers earned one additional visit per month from their uncommitted customers, it could represent a revenue bump of 84% or more.

Winning the uncommitted customer

Get your copy

Winning the Uncommitted Customer

Download

The month-one retention cliff

The chart to the right shows what happens to retention if customers don’t receive incentives. Without loyalty or a cash-back offer, 41% of your customers in a given month won’t return in the next year.

Intervene to overcome retention hurdles

When we layer in customers who do receive incentives, you can see the impact. Loyalty & Upside each improve customer retention — but together, they are even more effective.

Get your copy

Get your copy of the report

Complete the form to access Upside’s exclusive insights.